Some Things Last A Long Time

Posted: December 3, 2010 | Author: Andres | Filed under: News | Tags: new single, Slumberland Records, the pains of being pure at heart, thoughts | 2 Comments »

Not that anyone goes out of their way to point it out, but I am pretty sure that everyone is aware of the fact that fads don’t last forever. They may be revived years later, but that will still be short-lived. Each new fad brings about new bands that thrive in that atmosphere. Take this current resurrection of 80s culture, for example. I would say that it’s been happening for the past year and a half. Out of it has emerged many, many bands. Some with new ideas and some without. However, both sets of ideas are appreciated. In the heat of the moment–the moment in question lasting several years’ time–one doesn’t waste their time with worrying about originality or creative progress. In fact, as a consumer, it’s natural to simply want something that does the trick regardless of quality. This opens us up to just about anything we come across which in turn provides countless opportunities for bands to show us that they have ‘the right stuff’. Now, once all of that is surpassed and a band has become a functioning part of the fad-based community in which it has been accepted, the only thing left to wonder about is whether they can stay there after the trends die down.
I’ve been thinking about this a lot lately. I’ve spent hours on end wondering which bands, of the many that have crawled out of the woodwork, will stand the test of time. Sure, I have guesses. But the beautiful thing about guessing is the ever-lingering possibility of being wrong. Therefore, I always take myself with a grain of salt.
The Pains of Being Pure At Heart have released the b-side to their new single, “Heart In Your Heartbreak”, and if you recall my post about the a-side, I wasn’t too fond of this new direction. However, I did say that the track might be a ‘grower’…and it was. It really, really was. The same can be said for this track. It’s different than their previous work, but if you get past the fact that they have cleaner production, you still have a good song. Check out “The One” below.

For some reason, I think of Dinosaur Jr. when I hear this. I think it’s the guitars. I wonder if the band’s next LP, Belong, will sound like this. I’ll go ahead and admit that, SXSW aside, I’m pretty excited for March now. It seems to me that The Pains of Being Pure At Heart could be sticking around a little longer.

Fortuna Pop! has already released the single in Europe. It will be released stateside December 14th.

Or you could get it here, whatever.

MySpace
Slumberland Records

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